MAIN CUSTOMER ADVANTAGES AND BENEFITS
- The advertiser has a database of targeted followers that accept initiatives.
- It enhances the community by presenting a preview of its operations.
- The advertiser shows it cares about the opinion of its fans (and customers) by maintaining direct communication with them.
- It discerns most of the main and additional needs of these communities.
- The automation process of creation and distribution let the advertiser to dramatically reduce the costs of on-line campaigns.
- It can detect its brand or sector "experts" and ask them for Co-Branding and advocacy operations.
OTHER USER ADVANTAGES AND BENEFITS
Customers.
- Running contests and wins prizes.
- Gaining recognition by his peers as an "Expert" regarding his passion.
- Being part of a strongly identified community.
- Publicize his expertise to many.
Advertising companies.
- Access to well-structured and identified communities.
- Submit to their customers well-targeted campaigns.
- Access with lower cost to smaller and more localized customers.
Designers.
- Offering design services for advertising campaigns.
- Access to tender for selected projects.
- Benefit from a constant flow of business.
Raidpassion.
- Get high profitability.
- Make its brand highly visible on the Internet advertising market.
- Demonstrate to the public its technological and commercial leadership.
- Provide to potential partners (Google, Facebook or Microsoft) with a new channel for advertising space marketing.